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Real Estate Mentorship Program

The Power of Mentorship for Success in Real Estate

“If you want to go fast, go alone. If you want to go far, go together.” -African Proverb.

A common misconception when it comes to a mentor relationship is that it is finite, meaning it has a start and an end. Another common misconception is that a mentor-mentee relationship is one-sided and only benefits the mentee.

The truth is, this type of relationship is one that can last a lifetime and it’s one that can be mutually beneficial for both parties.

Let’s explore that further as it pertains to real estate.

It’s quite possible that once we achieve success in this industry we begin to take for granted the work that was necessary for us to become successful. Serving as a mentor to others can help you to stay grounded while also reminding you of some of the critical basics we need to follow to be successful.

There’s absolutely no reason to make this type of mutually beneficial relationship temporary. At Tru Realty, we see mentorship as a valuable way to expedite an agent’s ability. Mentorship keeps me from operating in isolation. It also gives me a sounding board for issues affecting our industry and a conduit for new ideas.

The best way to learn is to teach.

From a personal perspective, serving as a mentor has helped me to stay on top of my game. By serving as a role model, I continue to learn every single day. Mentorship forces me to stay apprised of the latest trends in our business while also creating a relationship where I can help others. In doing so, I am ready for challenges that I may face in the future.

Yes, I recognize that real estate is a competitive industry. There remains plenty of business to go around and strong collaboration that leads to self-improvement will make certain that there always is. At Tru Realty, we operate with the mindset that sharing knowledge with others builds a better industry and subsequently a better experience for our clients (and yours).

There is no real shortcut on becoming a mentor or finding one to help you.

It’s best done organically. That requires networking and ‘putting yourself out there’ with your peers. A mentor or a mentee need not have a single thing in common with you outside of a real estate license and a desire to succeed. Once the relationship is established, commonalities will arise.

If you or anyone you know is interested in learning more about mentorship or Tru Realty and how we operate differently from other brokerages, send me an email to or call the office at 480.327.6700.

About the Author

Asher Cohen is a licensed Realtor and Director of Sales at Tru Realty. He specializes in residential real estate in the greater Phoenix area. Asher and his team are committed to professional, reliable, and knowledgeable service to all of their clients—from first time home buyers to seasoned investors. He’s experienced in all facets of the market and takes great pride in listening to his clients’ needs to provide the best possible service.

More about Asher >

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